Why choose the Provence region?
Sun-kissed vineyards, golden light, slow markets, and a life lived outdoors.
Provence, nestled in the sun-drenched south of France, is a region that seduces the senses. With its rolling hills draped in vineyards, storybook villages perched on rocky cliffs, and lavender fields stretching to the horizon, it’s no surprise that artists, chefs, and travelers alike have fallen under its spell for centuries.
Here, time moves more slowly. Mornings begin with the scent of wild herbs and coffee on the terrace. Afternoons melt into rosé-fueled lunches, and golden evenings are spent wandering cobbled streets or preparing dinner with ingredients from the local marché.
A region for all seasons
Provence is not just a summer destination. Each season brings its own magic:
- Spring (March–May): The countryside awakens in full bloom—almond blossoms, wildflowers, and warm but gentle sun. Perfect for hiking and exploring villages before the summer crowds.
- Summer (June–August): Lavender season. Fields explode in purple, markets overflow with ripe produce, and every terrace is filled with the hum of late dinners and cicadas.
- Autumn (September–October): Harvest season. Vineyards turn golden, truffle festivals begin, and the light becomes softer—ideal for wine tasting and long countryside drives.
- Winter (November–February): Quiet, calm, and unexpectedly romantic. The markets are still vibrant, and towns like Aix and Avignon host festive events under twinkling lights.
Each season offers a different rhythm, but always with the same Provençal charm.
Effortless access
Provence is surprisingly accessible. Major airports such as Marseille Provence Airport, Nice Côte d’Azur Airport, and Avignon Airport offer regular flights from all over Europe, making weekend escapes or longer stays beautifully easy. For a slower, more scenic route, take the TGV high-speed train from Paris to Avignon or Aix-en-Provence—gliding past sunflower fields and sleepy villages.
Once you arrive, a car opens up the region. Winding backroads lead to olive groves, tucked-away vineyards, and serene nature reserves. There’s no better place to get lost.
Nature, beauty, and the art of living slowly
The landscapes of Provence feel like a painted canvas. Golden light dances over vineyards and olive trees, and sun-bleached stone houses seem to glow at sunset. Explore natural wonders like the Gorges du Verdon, Europe’s answer to the Grand Canyon, or take a morning hike through the pine-scented trails of the Alpilles Natural Park.
Villages such as Gordes, Roussillon, Menerbes, and Moustiers-Sainte-Marie invite slow exploration. Each with their own character, color palette, and pace of life.
A destination for wine & food lovers
Provence is a paradise for those who travel with their tastebuds. The region is home to world-class wine appellations like the Côtes du Rhône, Châteauneuf-du-Pape, and Côtes de Provence, known especially for their elegant rosés and full-bodied reds.
Markets burst with the region’s bounty—figs, heirloom tomatoes, goat cheese, olives, lavender honey, and rustic sourdough. Whether you're cooking in the open kitchen of your holiday home or enjoying lunch at a shaded bistro, Provençal cuisine is always seasonal, always honest, and always delicious.
Don’t miss local delicacies like bouillabaisse, ratatouille, or the creamy indulgence of a tarte Tropézienne. And if you're staying in, a basket from the morning market, a bottle of local rosé, and a terrace with a view is all you need.
Art, History & Culture around every corner
From the Roman amphitheaters of Arles to the medieval grandeur of the Palais des Papes in Avignon, Provence wears its history proudly. Follow in the footsteps of Van Gogh, Cézanne, and Chagall, or discover contemporary art installations at LUMA Arles or Château La Coste, where architecture, sculpture, and landscape blend seamlessly.
The region hosts a year-round calendar of theatre festivals, antique markets, music events, and artisan workshops. It's a place where creativity and tradition meet—without ever feeling too busy.
Stay somewhere beautiful
Whether you’re dreaming of a design-forward villa surrounded by vineyards, a restored stone farmhouse with a pool, or a boutique hotel tucked into a medieval village, our collection in Provence is carefully curated for travelers who value style, authenticity, and comfort.
Each stay has been chosen not just for how it looks, but for how it feels—welcoming, beautiful, and deeply connected to its surroundings.
In summary: Why choose Provence?
Because it's a place where the days are long, the wine is cold, and life is sweet. A place for slowing down, eating well, exploring freely, and savoring the small details. Provence isn’t just a destination—it’s a way of being.
Ready to discover it for yourself? Explore our collection of beautiful holiday homes and boutique stays in Provence and plan your perfect escape.