A region of soul, sun and captivating character

Stretching from the Adriatic to the Ionian Sea, Puglia unfolds through enchanting areas such as the Valle d’Itria, the Salento, and the wilder northern lands of the Gargano. Each has its own rhythm and unique charm:

• The Valle d’Itria is home to the iconic trulli - cone-shaped stone houses - and picturesque towns like Locorotondo, Martina Franca and Cisternino. Stroll through jasmine-scented alleyways and dine in piazzas that come alive at night.

• Salento, the southernmost tip of the region, feels almost like an island: baroque cities such as Lecce and Nardò blend culture with flair, while the coastline delights with hidden coves, rugged cliffs and turquoise waters.

• Gargano, in the north, is greener and more dramatic: with its national park, mysterious forests and high sea cliffs, it’s perfect for hikers and those seeking a sense of escape.

And then there’s the sea itself – a defining part of Puglia’s soul. From golden beaches to secluded bays and scenic rocky shores, the coastline is as varied and captivating as the inland landscapes. Curious to find the most stunning places to swim, sunbathe and explore by the water? Don’t miss our guide: The 10 Most Beautiful Beaches in Puglia.

 

Flavourful simplicity and honest indulgence

The cuisine of Puglia is a tribute to simplicity. No unnecessary flourishes - just bold, pure flavours: freshly baked focaccia, creamy burrata, orecchiette with turnip greens, and the aroma of wood-fired pizzas on a warm summer night. The region takes pride in its culinary traditions, and it shows - from local olive oil to robust wines like Primitivo and Negroamaro. Want to discover more about the wines that make this region so special? Be sure to read: The best wines of Puglia.

Wander through Ostuni’s morning market, dine at a masseria (a restored farmhouse), or be surprised by an elegant osteria tucked away in a sleepy village. In Puglia, a meal is never just food - it’s an experience: slow, sensory and rooted in place.

 

Something for every traveller

Puglia doesn’t aim to impress with quick snapshots - it leaves a deeper impression. Whether you’re here for the nature, the sea, the culture or simply to slow down, something will inevitably strike a chord:

• For families: shallow sandy beaches, child-friendly towns, and plenty of outdoor living.

• For couples: atmospheric stays, peaceful seaside corners and culinary journeys. Curious about what to experience together in Puglia? Get inspired by our article: 6 romantic getaways for couples in Bari, Puglia.

• For friends: coastal road trips, local festivals and wine tastings.

• For culture seekers: centuries-old cathedrals, Roman relics, baroque palaces and living folklore.

And despite its southern location, Puglia is surprisingly accessible. With airports in Bari and Brindisi, you’ll find yourself in the glow of the south within just a few hours.

 

Stays with character

Staying in Puglia means choosing atmosphere, comfort and a strong sense of place. This is refined simplicity: a beautifully restored masseria set among olive trees, a charming holiday home in a historic village, or a stylish trullo complete with private pool.

Nice2stay curates accommodations that enhance the experience of the region. Picture breakfast beneath a pergola, cooking with fresh local produce, or winding down with panoramic views across the countryside. Your stay is not just a base - it’s an essential part of the journey, a place to land and truly unwind.

 

Conclusion

Puglia is not just a destination - it’s a feeling. It’s the scent of freshly baked bread, the hum of cicadas in the midday heat, the sight of vineyards rolling out to the horizon. With Nice2stay, you’ll experience this region in style, without losing the authenticity that makes it so special. You don’t just arrive here - you settle in, in a landscape that gently captures your heart.